315 W Palm Ave, El Segundo

315 W Palm Ave, El Segundo

Client Goals: Client was an owner/user of a duplex for over 40 years. She had recently retired and always had the goal of retiring and moving to northern California. Why Lyon | Stahl: The seller has been meeting with Lyon Stahl for updated valuations for several years. Upon her retirement she gave Lyon Stahl a call letting us know that she was ready to sell and perform a 1031 exchange into northern California. Process: Once the listing agreement was signed our team jumped into action with our full scale marketing campaign which includes a direct mail campaign, email blasts targeting owners and investors, drone footage, and cold calling through all income property owners in the immediate area. Throughout the listing period we held several walk-throughs of the units allowing buyers to see the layouts as this was an ideal purchase for an owner user. Due to the owner living at the property and needing to perform a 1031 exchange, we had specific terms that the seller required. The terms allowed for the seller to have two 30 day options to extend the close of escrow and also for the seller to have an optional two month lease back at no cost. Results: During the listing period we received three offers and countered each one with the sellers required terms. As a result we were able to go under contract at the sellers asking price with all of her required terms. The seller was able to successfully close on her El Segundo property and purchase her dream home in northern California.